
The “Essential Finance workshop” has empowered participants from Australia to Asia, Europe and USA for more than 12 years. It is conducted through a proprietary paradigm that is a breakthrough in teaching complicated financial and accounting topics in a fun and highly energetic way, and is designed to empower you to breeze through financial jargon and complexity in financial statements right away—without wasting your valuable time on text book theoretical material
You will demystify everything you need to know in finance and accounting once and for all and turn it from a potential obstacle into a stepping stone for your career and business success.
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Gain powerful insights into accounting numbers and financial statements to run your business/department more profitably. Immediately demystify and banish your fear of accounting jargon
Appreciate commonly used financial jargon in simple to understand English and get to the gist of what financial statements tell you about a company right-away with proven & proprietory training methodology
Know what your CEO and finance department wants from you and why so you can stay on top of the game
Participate in case studies from actual companies and start analyzing their strengths and weaknesses immediately to learn to protect your company’s interest when evaluating vendors, suppliers and investments.
Tap into the wisdom of sound financial management best practices to keep your company afloat in any economic environment
Take back a structured approach, an easy to use 3 easy steps framework, to analyse a set of financial statements and discover how to ask probing, insightful questions that uncover organizational or departmental specific financial problems
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DAY 1
Session 1:
The Balance Sheet
Participants will learn what the Balance Sheet says about the company’s financial strength and why is that important. They will also learn about the importance of managing working capital for liquidity purposes and what are the implications when equity increases or decreases.
You will acquire skills and obtain answers to the following questions:
·What is the difference between assets, liabilities and equity?
·How does a company get its funding?
·What do you mean by share capital, net worth, net assets and book value?
·How does book value differ from market value for a listed company? Where can you find the information?
·What is the relationship between a company’s financial strength and its risk?
·How do you use financial information for comparison?
·What is working capital and why is it important to manage it prudently?
·How do you turn around a company suffering from a liquidity crisis?
·What happens when company increases its share capital? What is the impact to shareholders?
·What would cause the shareholders’ equity to be reduced? Is it good or bad
Session 2:
Profit and Loss Statement
Participants will learn how to use the Profit and Loss Statement to access the company’s financial performance and understand how to enhance a company’s profitability.
You will acquire skills and obtain answers to the following questions:
·What is the Profit and Loss model for a typical company?
·How do you assess a company’s performance from its 3 profit margins?
·What are the drivers of profitability?
·What is accrual accounting and how does it impact you?
·Why is profit not the same as cash and why does it matter?
·What is the relationship between the Profit and Loss statement and the Balance Sheet?
Session 3:
Annual Report and reserves
Participants will learn how to use the Annual Report to locate key information about the company and understand some key terminology relating to reserves.
You will acquire skills and obtain answers to the following questions:
·What do the notes to the Annual Report tell me that the Balance Sheet, Profit and Loss Statement and Cash Flow Statement do not?
Session 4:
Cash Flow Statement
Participants will learn how to use the Cash Flow Statement to determine the financial health of a company.
You will acquire skills and obtain answers to the following questions:
·What does the Cash Flow Statement tell me information that the Balance Sheet and Profit and Loss Statement do not?
·How do interpret the cash flow pattern of a company to determine if it is healthy?
·Why the actual cash balance a company has does not tell the whole story?
·What are the warning signs that the company may go bust very soon?
DAY 2
Session 5
Group accounts
Participants will learn about some key concepts found in the annual reports of listed companies and what it means to them.
You will acquire skills and obtain answers to the following questions:
·What is the difference between a Group and a Company?
·What is the difference between subsidiaries and associates?
·What is goodwill and impairment?
Session 6
Ratios analysis
Participants will learn how to zoom in on financial ratios and assess companies at a glance.
You will acquire skills to assess the following ratios:
· Valuation
· Efficiency
· Liquidity
· Solvency
· Profitability
· Cash flow
Session 7
Comprehensive case study
Participants will learn how apply a structured approach to analyse a set of financial statements and ask probing and insightful questions to uncover a company’s weaknesses.
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James Leong Chan Foo
Adjunct Associate Professor, National University of Singapore
Fellow Certified Public Accountant Singapore
Chartered Accountant (Australia)
Fellow, Chartered Financial Practitioner
Distinguished Toastmaster
Gold Medallist (Distinction) – Public Speaking (London Academy of Music and Dramatic Art)
Toastmasters International (Pan-South East Asia District) Year 2000 Humorous Speech Contest Champion
James brings to his clients and participants 20 years of financial, management and international training experience. Prior to becoming a professional training consultant, he managed the finance, administration and human resources functions in Asia Pacific for a US MNC as regional financial controller.
James received his professional training with a Big Four international accounting firm. He also practised as a certified financial planner with a major financial services institution. As a chartered accountant, James achieved distinction for achieving the top 5% of results in his professional accounting examinations in Australia. His extensive professional qualifications, training and experience enable him to provide quality advice for his consulting clients and an enriching learning environment for his training participants.
James’ teaching experience includes being an adjunct faculty member with National University of Singapore. He has facilitated in the Certified Financial PlannerCM professional certification programme and also the CA programme for the Institute of Chartered Accountants in Australia. His academic teaching experience allows him to provide a structured learning experience for his participants.
In his customised training programmes, James consults for clients including US Fortune 100 companies such as, Becton Dickinson, Chevron Texaco, GE Life, Honeywell, Lion Capital, Merck, Philips Electronics, Prudential, SingTel, NCS, Singapore Human Resources Institute (SHRI), Institute of Technical Education (ITE), Securities Investors Association of Singapore (SIAS), Wildlife Reserves of S’pore, UOB, OCBC, DBS Bank, Mizhuo Corporate Bank and Sumitomo-Mitsui Banking Corp. He has conducted numerous talks for organisations including Shell LiveWIRE, Central Provident Fund Board, Toastmasters International, schools and Singapore Institute of Management (SIM). James also develops and conducts public programmes for government ministries and statutory boards through Civil Service College. He facilitates workshops for international participants including senior management from Australia, Japan, China, Taiwan, Korea, Hong Kong, India, Indonesia, Malaysia, the Philippines, Thailand, New Zealand, Australia, Bahrain, Dubai, Egypt, Saudi Arabia, South Africa, Europe, UK and USA. His extensive experience in serving a distinguished and diverse clientele from both the private and public sectors enable him to clearly understand organisational issues and participants’ learning needs in an international and multi-cultural context.
A versatile training consultant, James creates seminars in financial analysis, money management and other management programmes including corporate core values, teambuilding, communication and presentation skills. His forte is in making complicated concepts simple and intuitive for learners. He can present even a normally dry and mundane subject and make it interesting. As a result, participants consistently rate his seminars fun, dynamic, learner-centred and highly effective.
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I am very impressed by your ability to turn a relatively boring subject on Finance & Accounting to something very interesting for your participants.
Group Human Resource Manager,
Bayer (South East Asia)
James makes it easy to comprehend financial concepts in just 2 days. It is a Fantastic course!
Manager, Changi Airport Group
Good Pace, Very Engaging, Solid Practical Applications & Examples.
Operations Manager - Golden Village
James is a serious professional about teaching finance and makes accounting easy for me.
Assistant Manager
Singapore Tourism Board
James is very knowledgable but more importantly, he makes accounting concepts interesting and easy to understanding. Legal Manager
JTC Corporation
The methodology & delivery of this program ensured I recieved a complete education of key concepts in just 2 days!
Manager - Starwood Hotels
Perfect pace and effective delivery of concepts which I understood after just 2 days - a topic which I thought of as dry and difficult before this course. 5 STARS!
General Manager - Allliance Oil
| 2 Day Essential Finance Workshop Overview |
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Gain Everything You Need to Know in Finance & Accounting |



